Gyaru culture is often associated with the Yankii culture, a term used to describe a culture of delinquent youth in Japan. The two share many similarities in terms of fashion, attitude, and lifestyle, and they have a close relationship.
One of the key ways that the two cultures are connected is through the Japanese Yankii magazine "Teen's Road." Although the connection may not be easily identified, this magazine targeted young people who were interested in the Yankii lifestyle. It featured articles on fashion, music, and lifestyle, as well as interviews with prominent Yankii figures. A magazine that first started in the late 1980’s, this culture led the way for Teams (Gyaru History Sidenote I: Teams & Teamers) and the earliest form of Gals in the 90’s––The Para Gals.
"Teen's Road" magazine, first published in the 1980s, was a key player in the popularization of the Yankii culture among Japanese youth. It targeted young people who were interested in the Yankii lifestyle, and it featured articles on fashion, music, and lifestyle, as well as interviews with prominent Yankii figures. The magazine was a platform for the youth to express their views, opinions and ideas, and it helped shape the way they perceived themselves, their society and their future.
The magazine had a strong readership among the youth, specifically those who were in their teenage years, who were looking for a way to express their individuality and rebel against the conservative and traditional values of the society. The magazine offered a window into the Yankii lifestyle and culture, and it helped to create a sense of community among its readers. It also played a significant role in popularizing the Yankii fashion and had pictures of their own sort of reader models, who were often Yankii themselves, dressed in the latest fashion trends, which helped to spread the Yankii fashion style among its readers.
The lasting effect of "Teen's Road" magazine on Japanese youth culture can be seen in the way it helped to shape the Gyaru culture, which emerged in the 1990s. Many of the fashion and lifestyle trends popularized by the magazine were adopted by Gyaru, and the magazine's readership overlapped heavily with the Gyaru demographic. The magazine also helped to blur the lines between the Yankii and Gyaru cultures, as many young people who identified as Gyaru also had elements of the Yankii lifestyle and attitude.